About. Lifestyle

Zakelijk, De Clercqstraat Amsterdam

Een smoezelige voormalige fietsenwinkel in Amsterdam West is omgetoverd tot de nieuwe signature menswear store van About Lifestyle. Beoogde sfeer was “dropping by at a friend’s house”. In mijn lichtontwerp heb ik dit bereikt door inzet van contrast en subtiele lichteffecten, benadrukking van interieurelementen en materialen en door producten en kleuren te laten sprankelen.

About. Lifestyle, Amsterdam

A dodgy former bike shop in Amsterdam West has been transformed into About Lifestyle’s new signature menswear store. The aim was to create the atmosphere of dropping by at a friend’s house. In my lighting design I’ve achieved this by using contrast and subtle lighting effects, emphasizing interior elements and materials and letting the products sparkle.

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